Frederique Constant was founded by Peter Stas and his future wife Aletta Bax in 1988 in Geneva, with the objective of creating affordable luxury watches. It was during a week’s holiday in Switzerland that the idea of creating their own brand came to them. Indeed, while visiting several watch retailers, they realized that Swiss watches were relatively expensive.
On their return, although Peter was busy setting up a subsidiary for Philips Electronics in Hong Kong and Aletta was working in an insurance agency’s legal department, they decided to create Frederique Constant.
They spent all their free time working with a Geneva watchmaker on a project that had been on their minds for several years: the development of affordable mechanical watches.
Every evening, they assembled by hand the six models which would constitute their first collection called “The 18th Century Collection”. One can imagine the pride of Aletta and Peter contemplating their first dials signed “Frederique Constant”.
Frederique Constant logo
The trade name Frederique Constant is a combination of two names: Frederique Schreiner, 1881-1969 (Aletta’s great-grandmother’s name) and Constant Stas, 1880-1967 (Peter’s great grandfather’s name).
On top of “FREDERIQUE CONSTANT GENEVE” stands the Constant’s family crest (coat of arm).
1992: First collection
Between 1988 and 1992, Peter Stas and Aletta Bax were still in Hong Kong, preparing their collection and departure to Switzerland (4 years to work on the designs, find Swiss suppliers, etc).
The first collection, launched in 1992, included six models with Swiss movements assembled by a Genevan watchmaker.
Their first delivery was to a Japanese retailer who placed an order of 350 timepieces.
Frederique Constant Today
Today, Frederique Constant is one of the most recognized and respected names in luxury watches and is sold in over 100 countries worldwide. The brand continues to produce high-quality timepieces that combine elegant design and precision engineering with a commitment to social responsibility and sustainability. Whether you're looking for a classic timepiece or a statement piece, you're sure to find something to suit your style and preferences in the Frederique Constant collection. And if you're looking for a place to buy these exquisite timepieces online, look no further than The Watch Store - a leading retailer of luxury watches and accessories that offers free shipping worldwide and a hassle-free return policy on all purchases. So don't wait any longer - start exploring the wonderful world of Frederique Constant watches today!
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